black and white bed linen

COMING SOON — ELLOUK STORE

This store is being built with truth, clarity, and calm at its core.
Every item is designed to speak to your body first — not pressure, not noise.

A simple, grounded collection is coming:
• Hoodies that steady your pace
• Mugs that remind you to breathe
• Journals that help you notice your patterns
• Calm-Back items that support the movement
• Phoenix-gold designs that feel quiet, strong, and human

This isn’t fast fashion — it’s meaningful living.
Every purchase supports the Calm-Back Sanctuary CIC and helps make safety, tone-first support, and nervous-system understanding available to more homes, families, and systems.

If your body’s been looking for calm… you’ll find it here soon.
Sign up to the newsletter below to get first access.

Calm Goods

A serene flat lay of a soft hoodie draped over a wooden chair beside a steaming mug on a cozy table.
A serene flat lay of a soft hoodie draped over a wooden chair beside a steaming mug on a cozy table.
Steady Hoodies

Hoodies designed to steady your pace and soothe your body.

A close-up of a ceramic mug with gentle steam rising, resting on a soft linen cloth.
A close-up of a ceramic mug with gentle steam rising, resting on a soft linen cloth.
An open journal with handwritten notes and a pen, bathed in warm natural light.
An open journal with handwritten notes and a pen, bathed in warm natural light.
Breath Mugs

Mugs that quietly remind you to pause and breathe deeply.

Mindful Journals

Journals crafted to help you notice your patterns gently.

Your Questions

What is Ellouk?

Ellouk is a calm-focused store offering thoughtful items that support your body and mind.

When will you launch?
What products will you offer?
How does my purchase help?
Is this fast fashion?

We’re preparing carefully and will share our launch date soon.

Our collection includes hoodies, mugs, journals, and calm-back items designed to steady your pace and support your nervous system.

Every purchase supports the calm-back sanctuary cic, making safety and nervous-system support accessible to more families.

No, it’s meaningful living focused on calm, not trends or pressure.